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Bombshell report exposes how meta relied on scam ad profits to fund ai meta goosed its revenue by targeting users likely to click on scam ads, docs show. Meta projected that ads for scams and banned goods would account for about 10% of its revenue in 2024, according to a new reuters report, citing internal documents. Documents show meta earns billions from scam ads, reuters.
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Bombshell report exposes how meta relied on scam ad profits to fund ai Meta claims it has made improvements, reducing user reports of scam ads globally by 58 percent over 18 months and removing more than 134 million pieces of scam ad content so far in 2025. Documents showed that internally, meta was hesitant to abruptly remove accounts, even those considered some of the “scammiest scammers,” out of concern that a drop in revenue could diminish resources needed
Internal documents have revealed that meta has projected it earns billions from ignoring scam ads that its platforms then targeted to users most likely to click on them
In a lengthy report, reuters exposed five years of meta practices and failures that allowed scammers to take advantage of users of facebook, instagram, and whatsapp Documents showed that internally, meta was hesitant to. Meta projected 10% of its 2024 revenue would come from ads for scams and banned goods, and it internally estimates that its platforms show users 15 billion scam ads a day, company documents show. He also suggests that companies donate profits from scam ads to fund educational nonprofits that teach people how to recognize fraud
